What’s inside
Eight sections covering everything a new club organizer needs to know — written for people who have never run an organization before.
Decide Your Club Model
Open play vs. membership vs. league — pick the right structure for where you are today.
Find Your Courts
Rec centers, parks, tennis clubs, school gyms — where courts are and how to negotiate recurring time.
Set Your Pricing
Drop-in fees, memberships, break-even math, and the mistake that kills most new clubs.
Build Your First 20 Players
Where players actually are, the bring-a-friend strategy, and managing skill levels from day one.
Run Your First Session
Court rotation formats, the 90-minute session structure, and what to say when it ends.
Handle the Money
Why cash breaks down, when to formalize, bookkeeping basics, and tax considerations.
Grow Past 50 Members
The inflection point, waitlist systems, distributing responsibility, and the 100-member milestone.
Your First-Month Checklist
Week-by-week action plan — exactly what to do in your first 30 days.
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